The Victoria’s Secret Fashion Show, a highly anticipated event in the fashion world, is making its grand return on October 15 after a six-year break. This iconic event will feature the legendary Cher as its headliner, promising an unforgettable experience for fans and fashion lovers alike. After a period of reflection and change, Victoria's Secret is set to redefine its image and showcase a diverse lineup of performers and models, reflecting the evolving landscape of the fashion industry.
In May, Victoria’s Secret confirmed its plans to bring back the show, stating, “We’ve read the comments and heard you. The Victoria’s Secret Fashion Show is BACK and will reflect who we are today.” This announcement generated excitement among fans eager to see the glamour, musical entertainment, and stunning runway looks that have characterized the show in the past. The company aims to blend tradition with modernity, paving the way for an event that resonates with current audiences.
Previously, the brand had shifted its focus to different formats, like the documentary titled Victoria’s Secret: The Tour ‘23, which premiered on Prime Video. However, this return to a live event format signifies a commitment to revitalizing the brand's legacy in a way that aligns with contemporary values and aesthetics.
Who’s Performing at the Show?
On September 17, Victoria’s Secret took to Instagram to announce that Cher will perform live at the show, declaring, “It’s a woman’s world, so it’s understood that you can’t have a fashion show without the mother of fashion herself – @Cher!” This exciting news adds a vibrant energy to the event, and fans are eagerly awaiting more announcements regarding the lineup of performers.
Additional performers have been revealed, including popular singer-songwriter Tyla and rapper Lisa. This all-women lineup sets a new tone for the show, emphasizing empowerment and inclusivity within the industry.
Which Models Are Walking the Runway?
With the return of the Victoria’s Secret Fashion Show, many renowned models have been announced for the runway on October 15. Among the cast are familiar faces such as Ashley Graham, Barbara Palvin, Gigi Hadid, Tyra Banks, Paloma Elsesser, Candice Swanepoel, Taylor Hill, Mayowa Nicholas, Imaan Hammam, and Devyn Garcia. This diverse group of models represents a shift towards inclusivity and body positivity, aligning with current societal values.
The excitement surrounding the model selection highlights the brand's commitment to showcasing a broader spectrum of beauty, moving away from traditional standards. Fans can look forward to a celebration of diversity and empowerment on the runway.
When is the Event and How Can You Watch?
The 2024 Victoria’s Secret Fashion Show will take place on October 15 at the brand's flagship store in New York City. Described as a “night of glamour, music, and of course, fashion,” the event promises to be a spectacular showcase of creativity and artistry.
Fans can watch the show live at 7 PM ET, as it will be broadcast on Amazon Prime and live-streamed through Victoria’s Secret's Instagram, YouTube, and TikTok accounts. For those in New York City, a watch party at The Penn District will feature a live DJ and food trucks offering complimentary treats, creating a festive atmosphere for attendees.
How Has the Victoria’s Secret Fashion Show Sparked Controversy?
Throughout its history, the Victoria’s Secret Fashion Show has been known for transforming lingerie into art. However, it has also faced significant controversy. The cancellation of the show in 2019 was attributed to declining viewership, with the 2018 show drawing only 3.3 million viewers compared to 9.7 million in 2013.
In November 2018, former chief marketing officer Ed Razek made comments about the absence of transgender models, stating, “I don’t think transgender models should be part of the show because the show is a fantasy.” This remark led to public backlash and calls for greater inclusivity within the brand.
Robyn Lawley, the first plus-size model to grace the cover of Sports Illustrated, initiated a petition urging for more representation of diverse body types and identities in the fashion show. She emphasized that until Victoria’s Secret commits to showcasing all women, a boycott should be considered.
Past shows have also faced criticism for cultural appropriation, with themes and looks that have sparked outrage. To address these concerns, Victoria's Secret has made significant changes, aiming to create a more inclusive atmosphere that celebrates all forms of beauty and self-expression.
What to Expect from the Upcoming Show
Janie Schaffer, Victoria’s Secret’s chief design and creative officer, and Sarah Sylvester, executive vice president of marketing, have expressed their enthusiasm for the upcoming event. They highlighted how the brand has been undergoing a transformation over the past three years, focusing on authenticity and inclusivity.
The upcoming show is anticipated to be a celebration of everything that has been achieved, with fans eager for a return to the captivating spectacle that the Victoria’s Secret Fashion Show is known for. With a renewed focus on diversity, creativity, and empowerment, the event is poised to leave a lasting impact on the fashion landscape.
As the date approaches, excitement continues to build, and fans are encouraged to stay tuned for more updates on performances, models, and behind-the-scenes glimpses into the show. The 2024 Victoria’s Secret Fashion Show is not just a return to tradition; it marks a new chapter in the brand's journey towards inclusivity and representation.
